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{"type":"品牌聯名營銷企劃情緒板與視覺提案看板","format":"16:9寬屏提案看板","overall_style":"可愛商業化中文營銷設計風格，柔和粉色背景，圓角白色卡片，光澤質感3D吉祥物渲染，夢幻甜品奇幻氛圍，專業廣告公司提案級排版","collaboration":{"brand":"[MIXUE]","partner":"[DI MO]","campaign_title":"[MIXUE × DI MO CAMPAIGN MOODBOARD]","chinese_event_name":"蜜雪冰城 × 洛克王國 迪莫聯名活動","hashtags":["#甜蜜冒險","#萌力出發","#迪莫駕到","#MIXUExDIMO"]},"main_visual":{"position":"頂部居中","scene":"橫版主視覺海報，藍白相間的Q版生物吉祥物在草莓珍珠奶茶與冰淇淋聖代杯旁快樂奔跑，背景為柔和彩虹雲朵、閃爍星芒與冰淇淋雪山，充滿可愛奇幻冒險感","headline":"[甜蜜冒險 萌力出發]","supporting_badges":["新品上市","聯名限定"],"colors":"棉花糖粉、天藍、奶油白、草莓紅、淺黃、薰衣草紫"},"mascot":{"description":"迪莫風格可愛藍色吉祥物，白臉白肚皮，大黑眼珠，橙色小腮紅，額頭黃色V字印記，黃尖大藍耳，星形尾巴，呈活力奔跑姿勢","rendering":"高品質3D潮玩公仔質感結合平面廣告設計元素"},"layout":{"sections":[{"title":"[MIXUE × DI MO CAMPAIGN MOODBOARD]","position":"左上","items":["活動標題卡","中文聯名副標題","話題標籤欄","5個純色粉彩調色盤色塊","1個幻彩漸變紋理色塊","極簡品牌標準字"]},{"title":"DIGITAL BANNERS","position":"左側居中","items":["橫版橫幅，帶有吉祥物及標題『甜蜜冒險 萌力出發』","橫版橫幅，帶有『迪莫聯名套餐』字樣、飲品、吉祥物與產品貼圖","橫版橫幅，帶有『新品上市 冒險開啟』與吉祥物、柔和粉彩天空"]},{"title":"SOCIAL MEDIA BANNERS","position":"右上","items":["豎版故事廣告，標有『甜蜜冒險 萌力出發』","豎版故事廣告，標有『迪莫駕到』及手握甜筒的吉祥物","豎版故事廣告，展示『聯名限定包裝』及飲品包裝"]},{"title":"SOCIAL MEDIA POSTS","position":"右側居中","items":["mixue_global賬號介面的方形社交媒體帖子模型，展示主視覺圖、配文及互動按鈕"]},{"title":"PRINT & OOH ADVERTISING","position":"左下","items":["公交站燈箱廣告海報模型","粉色立式戶外展架海報模型","智慧手機豎屏廣告介面模型"]},{"title":"AESTHETIC VISUAL ASSETS","position":"底部居中","items":["粉色爆爆珠","粉色螺旋甜筒冰淇淋","日落粉色晚霞雲層","幻彩水晶切面質感","粉色細閃糖霜紋理","黑糖珍珠粉圓","藍色水波紋光影","柔和粉彩漸變閃粉"]},{"title":"MERCHANDISE & PACKAGING","position":"右下","items":["小型吉祥物亞克力鑰匙扣","大號聯名奶茶杯","粉彩角色造型飲品杯","粉色聯名打包盒","兩款限量收藏鐳射卡或杯墊","活動宣傳單頁摺頁"]}],"centerpiece":"逼真的[MIXUE]門店實景模型，門頭上方懸掛巨幅聯名活動燈箱廣告，門前排滿顧客","additional_photo_mockup":"戶外手持真實聯名奶茶杯特寫，杯身印有吉祥物圖案與粉色頂料"},"bottom_branding":{"logos":"[MIXUE]品牌標誌 × [Rock Kingdom]品牌標誌","position":"右下"},"design_requirements":"資訊量密集且井井有條，統一圓角卡片佈局，逼真的產品與戶外廣告樣機，清晰易讀的中文及英文標題，專業企劃提案品質，無雜亂暗調"}

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